Where can one possibly begin the tale of Sheila English, the CEO of Circle of Seven Productions which is now part of Reader’s Entertainment Group? Do I start with her as a child growing up in California with dreams of being an author one day. Or tell about a woman whose love of story and writing led her to become an award winning script writer? There is so much to say that almost anything written would fail to grasp the essence of this dynamic woman or the force she has become in book marketing. Yet, I will still attempt to share with you who Sheila is and for what she stands.
She is a woman of brilliant vision. Years ago, Sheila realized that marketing the written word with visual images and well chosen sound bites would revolutionize the way books were sold. She was told her idea had no merit. She was told she would fail, but she quietly pursed her vision and made it happen. Yet, this part of the story doesn’t stop here. Sheila continually expands her multi-media approach to marketing story via new and innovative technology.
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