Where can one possibly begin the tale of Sheila English, the CEO of Circle of Seven Productions which is now part of Reader’s Entertainment Group? Do I start with her as a child growing up in California with dreams of being an author one day. Or tell about a woman whose love of story and writing led her to become an award winning script writer? There is so much to say that almost anything written would fail to grasp the essence of this dynamic woman or the force she has become in book marketing. Yet, I will still attempt to share with you who Sheila is and for what she stands.
She is a woman of brilliant vision. Years ago, Sheila realized that marketing the written word with visual images and well chosen sound bites would revolutionize the way books were sold. She was told her idea had no merit. She was told she would fail, but she quietly pursed her vision and made it happen. Yet, this part of the story doesn’t stop here. Sheila continually expands her multi-media approach to marketing story via new and innovative technology.
She is an entrepreneur. Sheila began Circle of Seven Productions and shortly trademarked the term "Book Trailer". The company has grown and won numerous awards for its video productions. But rather than resting on those laurels, Sheila is building a powerful promotional base that will cover all aspects of marketing a book from videos, to reviews, to blogs that will make effective use of the Internet. She is also the executive producer of Readers Entertainment TV, a company that brings innovative entertainment to readers.
She is an artist. Not only does she create award winning videos that have garnered over 40 industry awards, but she is an author as well. Her books Shadows Across the Moon, Circle of Seven, Gemini Keys, Book Trailer Revolution and in January another non-fiction title:
Book Trailers®:Advanced Marketing and Utilization for Publishers, Authors, Booksellers and Schools.
But more than anything else she is a woman of integrity and heart. And here is where I will fall short in being able to tell all the things this woman has done to help those around her. Those who know her and are honest in their dealings with her will understand what I mean. For those of you who don’t know her then you have something wonderful to look forward to.
I know from personal experience just how generous and exceptional Sheila is with her talent and her resources. Several times she has been the angel who has reached into my despair and has given of herself, her wisdom, her time, and her talent to help me and I will never forget it.
So I invite you to make a move you will never regret. If you are an author then you need to seriously consider using COS Productions to market your books. Because while you are writing COS is advertising your books.
Written By: Staff Writer, Jennifer St. Giles
